Liftopia Raises $5 Million; Will Grow Team, Increase Tech Products
Liftopia, Inc. announced Friday it had raised $5 million in financing. The new round of financing brings Liftopia’s total capital raised to $7.5 million.
The company, which claims it has become the largest online and mobile marketplace for ski lift tickets and other mountain activities. SaaS (Software as a Service) technology has been developed by Liftopia as a commerce and revenue management solution for ski resort operators. That technology will be expanded as a result of the new financing.
“Liftopia is working hard to solve problems for the ski industry operators and help them leverage technology and data to make skiing and snowboarding more accessible for consumers,” says Evan Reece, CEO and co-founder.
The new funding came from Industry Ventures, with participation from new investors, ru-Net, Thayer Ventures, Salesforce CEO Mark Benioff, Zillow CEO Spencer Rascoff, Yelp CEO Jeremy Stoppelman, and Walter Winshall.
Industry Ventures Managing Director Roland Reynolds said “its rare to find a company that’s amking such a positive impact and changing distribution fundamentals on a sector like Liftopia has done for ski.