The 2016 Snow Show has good news for those of us who love to wear our baselayers as clothes. The mountain lifestyle continues with even more adds to the fun vibe with colorful prints in both leggings and tops.
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It was bound to happen. With the insanity that is our winter weather patterns of late we could no longer count on those epic dumps that spawned the fat-ski phenomenon.
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The largest snowsports-specific trade event in the U.S. is set for Denver, Colo.,Thursday-Sunday for a happy group of buyers and brands. The biggest pre-show buzz is they’re psyched because the Snowspnorts Industries America (SIA) Snow Show is moving.
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Retiring Snowsports Industries America (SIA) president David Ingemie was presented with the 30th Annual BEWI Award at a luncheon in his honor on Nov. 13 at the Seaport World Trade Center on Boston Harbor as the Boston.com Ski & Snowboard Expo got underway.
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A collaboration among manufacturers and associations has initiated a new program called “The Goggle Gap Project” that has now been adopted by Snowsports Industries of America (SIA).
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More than 5,000 pounds of winter apparel were distributed to victims of last winter’s Hurricane Sandy by Snow Sports Industries America (SIA). The ski retail trade association partnered with Kids In Distressed Situations (K.I.D.S.), a New York City charity.
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Long-time publicist, educator, and writer Mary Jo Tarallo received the Industry Achievement Award from SnowSports Industries America (SIA). It was presented by SIA Board Chair Tim Petrick at the Air and Space Museum in Washington, DC.
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Just as the summer Olympics are getting underway in London, a group of 140 day campers from the Brooklyn YMCA learned first-hand about what it takes to be world-class athletes, the importance of fitness, and the meaning of team spirit.
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“Manufacturers of ski, snowboard and outdoor gear and accessories haven’t done as well as years past, but that is good news for consumers,” Kat Jobanputra, COO of the Colorado-based Specialty Sports Venture retail stores told SnoCountry.com.
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