Wachusett Mountain President Jeff Crowley: We Will Never Stop Improving
The skiing gem of central Massachusetts, Wachusett Mountain has built an image that has lasted decades.
With a never-ending emphasis on providing a quality product, the Crowley family has managed to keep reinvesting in the mountain, delivering a ski area that might be among the most profitable in all America. That’s a factor that can be attributed to its friendly, 65-mile distance from metro Boston. But it also speaks to the quality of the product that skiers and riders keep coming back.
We caught up with Wachusett Mountain president Jeff Crowley, who discussed ownership’s decision to limit season passes this year, the inherent need to keep improving the mountain, and what the future might hold for the beloved ski area.