Michigan, Wisconsin Associations Offer Ways To Reduce Lift Ticket Costs

Checking out the terrain from the top of Michigan's Mt. Brighton. (Mt. Brighton/Facebook)

The Michigan Snowsports Industries Association (MSIA) is offering a White Gold Card that allows you to ski or snowboard a full day at 33 Michigan ski areas, and Skiing Wisconsin offers a coupon book allowing you a day at 17 participating Badger State ski areas. It keeps your lift ticket cost for the day to around $8.

The MSIA White Gold Card is $269, and the Wisconsin coupon book is $149. You are allowed to visit each of the participating areas once during the 2018-19 season. You get a lift ticket when you present the card or coupon book at the lift ticket window.

With the White Gold Card a free equipment tune-up is included, three hot waxing sessions, and a coupon for $20 off a purchase of $100 or more at participating retailers. The retail value is over $1,600, according to Mickie McWilliams, MSIA executive director. Only 400 are available each season.

The purchaser takes the card to the ski area lift ticket window where a corresponding square on the card is punched and you get a ticket. The only blackout time is through the Christmas/New Year Holiday period.

The Skiing Wisconsin coupon book is also printed in limited quantity. Keep your coupon book intact and present the entire book at each participating ski hill. They will take the coupon out.

A few of the ski areas included in the Wisconsin book includes Alpine Valley, Cascade Mountain, Devil's Head Resort, Little Switzerland, Mt. LaCrosse, Sunburst, Tyrol Basin and Wilmot Mountain. In Michigan some included are Boyne Highlands, Boyne Mountain, Caberfae Peaks, Crystal Mountain, Mt. Brighton, Nubs Nob, Shanty Creek and Treetops.

A complete list of participating ski areas in each stare is available at both websites, and most of the top Midwest ski resorts are included. It’s a good deal for those that like to visit numerous ski areas throughout the winter. Both the card and coupon book normally sell out.

They make great stocking stuffers for your favorite skier or snowboarder.