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Cumming, Bass Families Join Up To Assure Future Snowbird Improvements

Snowbird TramPlans for major improvements at Snowbird Ski & Summer Resort received a boost when its longtime owner announced a partnership with the founder of Powdr Corp.

The deal, announced May 12, is only between the families of Snowbird founder Richard Bass and Ian Cumming, according to a press release, and does not involve Powdr Corp., which owns nine U.S. resorts including Park City Mountain Resort just over the ridge from Snowbird.

Under the deal, Cumming will become the majority stockholder of Snowbird, and Bass will remain chairman of the board.

The apparent infusion of capital that comes with the partnership is expect to fund a number of Snowbird improvements, including a new restaurant at the top the aerial tramway, a remodel of the Cliff Lodge and renovations of the base area Snowbird Center.

“I look forward to working with the Bass Family and the team at Snowbird in providing world-class experiences on and off the mountain,” said Cumming, an original investor in the Inn at Snowbird and owners of a home at Snowbird. “We are very happy to be involved at a place that has so many fond memories for our family.”

One the stated reasons for the deal is that Bass, 84, who founded Snowbird with Ted Johnson in 1971, is no longer able to live and work effectively at Snowbird’s 7,770 foot-plus elevation. The current management team at Snowbird will remain intact, according to the release.

Tucked into the steep Little Cottonwood Canyon, Snowbird’s profitability has been hampered by a lack of developable land at the base. Most revenue comes from lift tickets for skiers and snowboarders on the slopes and trails below 11,000-foot Hidden Peak, which are on National Forest land.

Ian Cumming is the father of John Cumming, the CEO of Powdr Corp. who is presently embroiled in an ugly lawsuit with competitor Vail Resorts over the leasing of land under most of Park City Mountain’s slopes and trails. Vail Resorts operates neighboring Canyons Resort and, in the court case, seeks to negate a long-term lease with Powdr Corp. and take over operations at Park City Mountain Resort.

 

 

Photo: Courtesy Snowbird Ski & Summer Resort. 

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